1. Money

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The pay-per-post (or "sponsored post") business connects advertisers with bloggers. Basically, you (the blogger) write about an advertiser's new product or service. It can be a review or a simple rehash of their press release. You are paid for the post, and compensation is based on a number of factors including your blog's focus, age, and traffic stats.

Pay-per-post is the intersection of paid and editorial content. Being able to insert a mention of their product into a blog post provides tremendous value to the advertiser. That is why they're willing to pay up to $500* or more for a single blog post!

This intermingling of advertising and editorial content is also where bloggers can get into trouble. Accepting payment for space in your blog stream could seriously damage your credibility with readers if you're not careful. Before you jump head first into pay-per-post, read this article to avoid the common pitfalls of sponsored posts.

Once you've read the article and are ready to start getting offers from sponsors, the two largest pay-per-post marketplaces are PayPerPost and ReviewMe.

* $500 per post represents the high end of the compensation range. I would venture to guess that 90% of bloggers get around $5 - $20 per sponsored post.

Read the full article: 5 Tips for Adding Sponsored Posts to Your Blog Without Driving Away Your Readers

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