Profiles of 60+ advertising networks and affiliate programs that you can use to make money with your website.
Common acronyms of online advertising:
- CPM - cost is calculated by impression. You are paid when an ad is shown.
- CPC - cost of ads are calculated based on number of clicks. You are paid when someone clicks on an ad.
- CPA - cost per action. You are paid when the visitor does something -- for example, filling out a form or buying a product.
Google Adsense is the most popular and widely used contextual advertising network. They serve CPC ads (image or text) based on the content on your page. Advertisers bid on keywords so the CPC rate varies from one ad to another.
HerAgency does not work like a typical ad network where ads are dispersed to hundreds of sites at any given time with little discretion. They make buys and create campaigns for sites individually as well as a package of quality women-oriented sites. Their cut ranges from 35-50%, depending on your site's traffic, and the requirement to join is 200,000 monthly page views (and of course, a primarily female audience).
IndustryBrains serves CPC contextual text and graphical ads with rates determined by bids advertisers place for specific categories. Unsold inventory can be used for rich media graphical ads that are paid when users view an ad (the ads are interactive).
Kitara Media represent quality sites, securing high CPM rates for your ad inventory. They will also provide guidance in implementing traffic strategies and revenue solutions.
Kontera serves inline text ads, using your own text as ad units. Keywords are automatically turned into links to relevant ads. Kontera provides more control and better usability than some of the other networks that offer inline text ads.
LeaderMarkets is an affiliate network that runs email and search CPA campaigns. They guarantee the highest payouts by matching any offer at a higher rate you find elsewhere.
LinkConnector is an affiliate network that offers additional programs besides the standard pay per lead or pay per sale campaigns. They also offer programs that include pay per call (if a user places a call to the merchant) as well as pay per go (rewards for specific outbound clicks on merchant's site).
LinkShare is an affiliate network that offers a robust tracking technology that is not cookie based, ensuring accurate and complete tracking. They also provide an array of publisher tools for better usability and earnings analysis.
LinkWorth offers a variety of ways to monetize your site, including text link ads, inline text ads, hosted content (an advertiser writes part of your content), and paid blog posts. They also offer services for publishers to drive traffic, such as directory listings and press release submissions.
MaxBounty is an affiliate network promoting an "open advertising network" which allows affiliates direct communication with the merchants.
