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Expert Advice for Every Online Business

CEO's, CMO's and Best Selling Authors Share Their Expertise

By , About.com Guide

Enjoy learning from this collection of experts. CEO's of online businesses, best selling business authors and marketing experts all share their experience and advice for online business.

Curious about how to get started in social media? Some of these same experts make it very simple in How to Get Started in Social Media.

Getting Attention - Jim Kukral - Author of "Attention" - The Book

Jim KukralCourtesy of Jim Kukral

Do you want to start or improve your online business? Then buy this book and do what author Jim Kukral says. In a couple of days, you’ll be in business – really.

Jim offers the simplest, least technical approach to business that I have read. Jim capitalizes on the beauty of online business – that things can be tried and adjusted as we go. He suggested tools and services that he uses himself, and he explains both how to use them and how they have been used.

Read more about the book: Attention! This Book Will Make You Money.

Using Social Media - Jeff Hayzlett - Kodak’s former Chief Marketing Officer

Jeff HayzlettCourtesy of Jeff Hayzlett

Jeff Hayzlett is a social media and marketing expert and Kodak’s former Chief Marketing Officer.

Jeff is recognized as one of the most influential marketers of our generation. As Chief Marketing Officer of Kodak, the company saw record growth and established themselves as a global leader in research and new product development. Jeff left Kodak in 2010 and is currently an author and speaker.

Help for Startup Founders - Sarah Prevette Interview Founder/CEO of Spouter.com

Sarah Prevette, Founder/CEO of Sprouter.comImage courtesy of Sprouter.com

Sarah Prevette is Founder/CEO of Sprouter.com, an online community specifically built for startup founders.

Everyday, it seems, there is a new network being launched - hungry for our time and connections. Sprouter.com is a relatively new network that focuses solely on business start-ups.Sprouter.com It doesn't have millions of users, which is actually to its credit. Users are all (almost all, anyway) company start-up founders. They are on Sprouter to share information - that's it.

Market With Referrals - John Jantsch - Author of The Referral Engine

John Jantsch, Author of The Referral Engine(c) Brandon-Hill

John Jantsch, of Duct Tape Marketing fame, is one of the top experts in small business marketing.

John has written two books:

Referrals, once thought to be an unexpected gift, can now be planned and automated, and become an integral part of every marketing plan. Author John Jantsch teaches how to harness the power of happy clients. A must-read for every business owner.

Demystifying Social Media - Amber Mac, Author of Power Friending

Amber MacCopyright Chris Dick

Amber Mac is a certified social media expert.

Amber is a speaker, consultant and new media journalist. Amber is author of Power Friending (compare prices) a how-to guide for getting started and being successful in social media.

Amber is also co-founder of MGImedia.ca, and is the host of Webnation, Girls Go Geek on Xbox LIVE, net@night and commandN.tv.

Digital Marketing - Interview with Rick Mathieson

Rick MathiesonImage courtesy of AMACOM Books

Rick Mathieson is an expert on digital marketing and has been featured in ADWEEK, Advertising Age, Wired and on MSNBC and CBS Radio. Rick is the vice president and creative director for Creative i Advertising and Interactive Media.

He is the author of two books:

In this interview, Rick covers numerous case studies and real life examples, demonstrating how marketing has changed and how we must as well. He helps see how to tie all the channels together into one cohesive strategy.

Filling a Niche - Lauren Friese, Founder of TalentEgg.ca

Lauren Friese, Founder of TalentEgg.caCourtesy of TalentEgg.ca

TalentEgg.ca founder Lauren Friese has created an extremely niche company, helping students and grads find work with Canadian companies. And its working well. Founded just two years ago, TalentEgg is helping thousands of Canadian grads find work straight out of school. I guess backpacking across Europe will have to wait.

She is a great example of finding a need and filling it really, really well.

Skills Networking - Iain MacDonald Interview CEO of Weedle

Iain MacDonald, CEO of WeedleImage courtesy of Weedle.com

At just 32 yrs of age, Iain MacDonald already has a resume that rivals business people twice his age. Currently Iain is CEO of Weedle, a social utility that focuses on connecting skills and people.

He offers an interesting perspective on social networking. Its about the value of each connection - not in the volume.

Weedle is a free social network, that is valuable for freelancers and professionals. It has been used to find a new job, find new clients and find help with projects. It's worth a look.

SEO and Link Management - Paul May Interview CEO/Co-Founder of BuzzStream

Paul May, CEO/Co-Founder, BuzzStreamCourtesy of BuzzStream

Paul May is CEO and Co-Founder of BuzzStream. He runs a unique business, helping other business track their "buzz" and to create new activity. Because of his expertise, he offers a unique perspective helping other online business owners increase their online exposure - and being able to track it.

Paul offers his experience in start-up, and how to get started in social media.

Cloud Computing - Francois Nadal - CEO and Founder of (Google App) myERP.com

François Nadal, CEO and Founder of myERP.comCourtesy of myERP.com

François Nadal is CEO and Founder of myERP.com - a cloud-based all-in-one business application.

François talks about cloud computing, online business and myERP.com.

myERP.com runs your business online. Includes: Online Accounting, Inventory, CRM, Invoicing. Fully integrated with Google Apps, Gmail and Google Calendar.

Entrepreneurship - Peter Connor, Irish Entrepreneur, Owner of GreenAppleMedia.ie

Peter ConnorCourtesy of Peter Connor

Peter Connor is a serial entrepreneur. Read the full interview.

Peter has started a number of great businesses, including:

His interview is full of inspiration and great ideas.

Online Business & Social Media - Yosi Glick, Co-Founder / President of Jinni.com

Yosi Glick, Co-Founder and President of Jinni.comCourtesy of Jinni.com

Yosi Glick is Co-Founder and President of Jinni is a taste-based guide for professional video (movies and TV shows).

Yosi talks about his experiences, his company and he gives advice to other online businesses. Read the full interview.

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