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Banner Ad

From Gregory Go, for About.com

Definition:

A graphical ad that links to an advertiser's website.

Common banner ad sizes are:

  • leaderboard - 728x90 pixels
  • banner - 468x60 pixels
  • medium rectangle - 300x250 pixels
  • skyscraper - 120x600 pixels
  • wide skyscraper - 160x600 pixels
Also Known As: ad banner
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