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Search Engine Optimization & Marketing

The majority of Internet users find websites through search engines, but most users do not look beyond the first page of the search results. Follow these optimization tips to ensure that your website gets a prominent ranking.
What is a Search Engine?
A search engine is a software program that searches for sites based on the words that you designate as search terms. Search engines look through their own databases of information in order to find what it is that you are looking for.
Search Engine Marketing Basics
A primer on using search engines as part of your marketing strategy.
Web Search Made Simple
If you've ever been frustrated with your Web search results, read this for a few simple tips that will make your Web search efforts faster, easier, and more efficient.
Top 10 Google Search Tricks
Google is the most popular search engine on the Web, but most people don't realize how much more powerful they can make their Google searches with just a few simple tweaks. Here are the top 10 tricks.
5 Ways to Make Your Own Search Engine
Here are 5 services where you can build your own customized search engine. This is useful, for example, for use on your own site when you want to limit search results to a specific topic.
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